Who we are
We’re the insight-led brand and communications consultancy of choice for the healthcare industry. And we’re bold, brave and fearless in approach.
How we help
Big decisions to make for your healthcare brand? No problem. We love a challenge and we have the time, tenacity and know-how, to help you.
We’ll dig deeper, go further and challenge perceptions to generate the insight-led business solutions you need to grow a successful healthcare brand.
With years of planning, marketing and pharma expertise under our belts, we know you can’t make brand decisions based on instinct and intuition alone. So, we’ll navigate and analyse the market and minds of patients, payors and HCPs to discover the insights you need to help you achieve maximum success.
We work for
Trusted to work for the world’s leading healthcare companies.
We’ve carried out thousands of positioning, brand development and communications projects for more than 30 years.
“THE PLANNING SHOP did a great job at providing very insightful and actionable recommendations to help guide our team with our final decisions.” Top 50 pharma company, USA
As experts in branding, communications, research and advertising we consistently deliver excellence when turning findings into insights into business-building ideas.
And with extensive healthcare expertise in virtually every therapy area, we’re trusted to work for the largest pharma companies to the new players on the block.