Therapy areas Thirty years of healthcare experience, and expertise in virtually every therapy area.
With 30 years of experience, THE PLANNING SHOP has worked in almost every therapeutic area, from oncology to cardiovascular, immunology to ophthalmology, and hematology to rare diseases, helping pharmaceutical companies to develop and strengthen their brand and communications. To read about our work in these, and other therapeutic areas, see below.
We’ve conducted over 80 cardiology projects in the past five years across all stages of brand development. Find out more about our cardiovascular experience.Find out more
We have a wealth of experience in delivering high quality anti-coagulation and hemophilia research at a global and local level.Find out more
This is a crowded marketplace requiring clever positioning strategies and our market research techniques help.Find out more
As researchers across the many and varied fields which comprise ‘neurosciences’, we appreciate how important it is to have an in-depth knowledge of the therapy area under investigation.Find out more
At the cutting edge of oncology, combining therapy area expertise with brand and market understanding.Find out more
We understand the complexities of the ophthalmology market and the ever increasing pipeline developments.Find out more
Launching new products for treating rare diseases is a complex undertaking, requiring several strategies which need to be balanced and executed effectively. We have the necessary experience to help you.Find out more
We conduct our work across many markets and are experienced in dealing with sensitive issues, as well as the cultural differences that exist in some of our target countries.Find out more
We have specialist expertise in vaccines and our experience covers Shingles, Pneumococcal Disease, Hepatitis B and C, Herpes, Meningitis B and C, oncology, flu and travel vaccines as well as rare diseases such as Lyme Disease.Find out more