Therapy areas Twenty years of healthcare experience, and expertise in virtually every therapy area.
In our 20 years of experience in the healthcare industry, THE PLANNING SHOP has worked in almost every therapeutic area, from oncology to cardiovascular, immunology to ophthalmology, and hematology to rare diseases. To read about our work in these, and other therapeutic areas, see below.
We’ve conducted over 80 cardiology projects in the past five years across all stages of brand development. Find out more about our cardiovascular experience.Find out more
We have a wealth of experience in delivering high quality anti-coagulation and hemophilia research at a global and local level.Find out more
This is a crowded marketplace requiring clever positioning strategies and our market research techniques help.Find out more
As experts in oncology market research, we not only understand the therapeutic area intimately but also the brand implications for the products involved.Find out more
We understand the complexities of the ophthalmology market and the ever increasing pipeline developments.Find out more
Launching new products for treating rare diseases is a complex undertaking, requiring several strategies which need to be balanced and executed effectively. We have the necessary experience to help you.Find out more
We conduct our work across many markets and are experienced in dealing with sensitive issues, as well as the cultural differences that exist in some of our target countries.Find out more
We have specialist expertise in vaccines and our experience covers Shingles, Pneumococcal Disease, Hepatitis B and C, Herpes, Meningitis B and C, oncology, flu and travel vaccines as well as rare diseases such as Lyme Disease.Find out more